Data Is The New Soil

How do you change a mind? This is a massive, massive question I’ve been pondering, and the answer seeps into nearly every aspect of human interaction, from marketing and organizational change management to politics and disaster response.

Part of the answer is that changing minds requires telling stories with effective data. This 2012 Ted Talk on data visualization walks through some of the concepts of producing effective data. The first three minutes are key. The rest is brilliant.

Data is the new soil.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s